{"id":17164,"date":"2025-03-25T06:59:15","date_gmt":"2025-03-24T17:59:15","guid":{"rendered":"https:\/\/partners.blackbull.com\/ayuda\/recursos\/herramientas-de-marketing\/paginas-de-destino\/"},"modified":"2025-03-25T06:59:20","modified_gmt":"2025-03-24T17:59:20","slug":"landing-pages","status":"publish","type":"page","link":"https:\/\/partners.blackbull.com\/es\/support\/resources\/marketing-materials\/landing-pages\/","title":{"rendered":"P\u00e1ginas de destino"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"17164\" class=\"elementor elementor-17164 elementor-4251\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-66a0c4b1 e-flex e-con-boxed e-con e-parent\" data-id=\"66a0c4b1\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-17d8464c elementor-widget elementor-widget-breadcrumbs\" data-id=\"17d8464c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"breadcrumbs.default\">\n\t\t\t\t\t<p id=\"breadcrumbs\"><span><span><a href=\"https:\/\/partners.blackbull.com\/es\/home-new\/\">Home<\/a><\/span><\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-717644ef e-flex e-con-boxed e-con e-parent\" data-id=\"717644ef\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-2c5dfcec e-con-full e-flex e-con e-child\" data-id=\"2c5dfcec\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2d49e36d elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"2d49e36d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">P\u00e1ginas de destino de los socios de BlackBull<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-438d1910 e-con-full e-flex e-con e-child\" data-id=\"438d1910\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6324a3d0 link-text elementor-widget elementor-widget-text-editor\" data-id=\"6324a3d0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Una p\u00e1gina de aterrizaje es una p\u00e1gina web independiente dise\u00f1ada para convertir a los visitantes en clientes o clientes potenciales. Se diferencia de otras p\u00e1ginas de un sitio web en que tiene una meta u objetivo espec\u00edfico que se espera que el visitante cumpla. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7bf0cc9 e-flex e-con-boxed e-con e-parent\" data-id=\"7bf0cc9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-3c3bcf1 e-con-full e-flex e-con e-child\" data-id=\"3c3bcf1\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-eee2c6d e-flex e-con-boxed e-con e-child\" data-id=\"eee2c6d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bcfecbd elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"bcfecbd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Las p\u00e1ginas de destino se utilizan a menudo en campa\u00f1as de marketing digital, como la publicidad de pago por clic (PPC), el marketing por correo electr\u00f3nico o el marketing en redes sociales. Est\u00e1n dise\u00f1adas para ser el destino de los visitantes que hacen clic en un enlace o anuncio. <\/p>\n<p>El objetivo principal de una p\u00e1gina de aterrizaje es convertir a los visitantes en clientes o clientes potenciales haciendo que realicen una acci\u00f3n espec\u00edfica, como rellenar un formulario, realizar una compra o suscribirse a un bolet\u00edn. Las p\u00e1ginas de destino suelen incluir un formulario o un bot\u00f3n de llamada a la acci\u00f3n (CTA) y est\u00e1n optimizadas para las conversiones. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2df8caf elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"2df8caf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1918\" height=\"950\" src=\"https:\/\/partners.blackbull.com\/wp-content\/uploads\/2023\/07\/Screenshot_1.png\" class=\"attachment-full size-full wp-image-13717\" alt=\"\" srcset=\"https:\/\/partners.blackbull.com\/wp-content\/uploads\/2023\/07\/Screenshot_1.png 1918w, https:\/\/partners.blackbull.com\/wp-content\/uploads\/2023\/07\/Screenshot_1-300x149.png 300w, https:\/\/partners.blackbull.com\/wp-content\/uploads\/2023\/07\/Screenshot_1-1024x507.png 1024w, https:\/\/partners.blackbull.com\/wp-content\/uploads\/2023\/07\/Screenshot_1-768x380.png 768w, https:\/\/partners.blackbull.com\/wp-content\/uploads\/2023\/07\/Screenshot_1-1536x761.png 1536w\" sizes=\"(max-width: 1918px) 100vw, 1918px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f464e96 elementor-widget elementor-widget-heading\" data-id=\"f464e96\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Utilizar p\u00e1ginas de aterrizaje tiene varias ventajas:<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d63e848 elementor-position-left elementor-vertical-align-top elementor-widget elementor-widget-image-box\" data-id=\"d63e848\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img decoding=\"async\" width=\"35\" height=\"35\" src=\"https:\/\/partners.blackbull.com\/wp-content\/uploads\/2023\/07\/ul-big-icon.svg\" class=\"attachment-full size-full wp-image-12322\" alt=\"\" \/><\/figure><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">Se centran en una meta u objetivo espec\u00edfico, lo que aumenta la probabilidad de conversiones.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fc34e56 elementor-position-left elementor-vertical-align-top elementor-widget elementor-widget-image-box\" data-id=\"fc34e56\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img decoding=\"async\" width=\"35\" height=\"35\" src=\"https:\/\/partners.blackbull.com\/wp-content\/uploads\/2023\/07\/ul-big-icon.svg\" class=\"attachment-full size-full wp-image-12322\" alt=\"\" \/><\/figure><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">Se pueden personalizar y optimizar para diferentes campa\u00f1as o p\u00fablicos.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a805c1d elementor-position-left elementor-vertical-align-top elementor-widget elementor-widget-image-box\" data-id=\"a805c1d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img decoding=\"async\" width=\"35\" height=\"35\" src=\"https:\/\/partners.blackbull.com\/wp-content\/uploads\/2023\/07\/ul-big-icon.svg\" class=\"attachment-full size-full wp-image-12322\" alt=\"\" \/><\/figure><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">Pueden utilizarse para seguir y medir la eficacia de una campa\u00f1a de marketing.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-00dd38a elementor-position-left elementor-vertical-align-top elementor-widget elementor-widget-image-box\" data-id=\"00dd38a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img decoding=\"async\" width=\"35\" height=\"35\" src=\"https:\/\/partners.blackbull.com\/wp-content\/uploads\/2023\/07\/ul-big-icon.svg\" class=\"attachment-full size-full wp-image-12322\" alt=\"\" \/><\/figure><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">Pueden utilizarse para segmentar y analizar diferentes segmentos de visitantes.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5d9edec elementor-widget elementor-widget-heading\" data-id=\"5d9edec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Existen diferentes tipos de p\u00e1ginas de aterrizaje que pueden utilizarse para distintos fines, como por ejemplo:<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bfdfe0e elementor-position-left elementor-vertical-align-top elementor-widget elementor-widget-image-box\" data-id=\"bfdfe0e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img decoding=\"async\" width=\"35\" height=\"35\" src=\"https:\/\/partners.blackbull.com\/wp-content\/uploads\/2023\/07\/ul-big-icon.svg\" class=\"attachment-full size-full wp-image-12322\" alt=\"\" \/><\/figure><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">Las p\u00e1ginas de destino en las que se hace clic est\u00e1n dise\u00f1adas para proporcionar m\u00e1s informaci\u00f3n sobre un producto o servicio y animar a los visitantes a continuar con el siguiente paso.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-28d0c8d elementor-position-left elementor-vertical-align-top elementor-widget elementor-widget-image-box\" data-id=\"28d0c8d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img decoding=\"async\" width=\"35\" height=\"35\" src=\"https:\/\/partners.blackbull.com\/wp-content\/uploads\/2023\/07\/ul-big-icon.svg\" class=\"attachment-full size-full wp-image-12322\" alt=\"\" \/><\/figure><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">Las P\u00e1ginas de Aterrizaje de Generaci\u00f3n de Contactos est\u00e1n dise\u00f1adas para captar informaci\u00f3n de contacto de los visitantes a cambio de una oferta o un recurso gratuitos.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-613c16a elementor-position-left elementor-vertical-align-top elementor-widget elementor-widget-image-box\" data-id=\"613c16a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img decoding=\"async\" width=\"35\" height=\"35\" src=\"https:\/\/partners.blackbull.com\/wp-content\/uploads\/2023\/07\/ul-big-icon.svg\" class=\"attachment-full size-full wp-image-12322\" alt=\"\" \/><\/figure><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">Las p\u00e1ginas de aterrizaje de ventas est\u00e1n dise\u00f1adas para animar a los visitantes a realizar una compra o suscribirse a un servicio.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-87ed311 imgsssss e-flex e-con-boxed e-con e-child\" data-id=\"87ed311\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f6b690b elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"f6b690b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1917\" height=\"876\" src=\"https:\/\/partners.blackbull.com\/wp-content\/uploads\/2023\/07\/Screenshot_2.png\" class=\"attachment-full size-full wp-image-13724\" alt=\"\" srcset=\"https:\/\/partners.blackbull.com\/wp-content\/uploads\/2023\/07\/Screenshot_2.png 1917w, https:\/\/partners.blackbull.com\/wp-content\/uploads\/2023\/07\/Screenshot_2-300x137.png 300w, https:\/\/partners.blackbull.com\/wp-content\/uploads\/2023\/07\/Screenshot_2-1024x468.png 1024w, https:\/\/partners.blackbull.com\/wp-content\/uploads\/2023\/07\/Screenshot_2-768x351.png 768w, https:\/\/partners.blackbull.com\/wp-content\/uploads\/2023\/07\/Screenshot_2-1536x702.png 1536w\" sizes=\"(max-width: 1917px) 100vw, 1917px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8e7909d elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"8e7909d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1918\" height=\"817\" src=\"https:\/\/partners.blackbull.com\/wp-content\/uploads\/2023\/07\/Screenshot_3.png\" class=\"attachment-full size-full wp-image-13731\" alt=\"\" srcset=\"https:\/\/partners.blackbull.com\/wp-content\/uploads\/2023\/07\/Screenshot_3.png 1918w, https:\/\/partners.blackbull.com\/wp-content\/uploads\/2023\/07\/Screenshot_3-300x128.png 300w, https:\/\/partners.blackbull.com\/wp-content\/uploads\/2023\/07\/Screenshot_3-1024x436.png 1024w, https:\/\/partners.blackbull.com\/wp-content\/uploads\/2023\/07\/Screenshot_3-768x327.png 768w, https:\/\/partners.blackbull.com\/wp-content\/uploads\/2023\/07\/Screenshot_3-1536x654.png 1536w\" sizes=\"(max-width: 1918px) 100vw, 1918px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d9aa7c5 elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"d9aa7c5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1919\" height=\"825\" src=\"https:\/\/partners.blackbull.com\/wp-content\/uploads\/2023\/07\/Screenshot_4-3.png\" class=\"attachment-full size-full wp-image-13763\" alt=\"\" srcset=\"https:\/\/partners.blackbull.com\/wp-content\/uploads\/2023\/07\/Screenshot_4-3.png 1919w, https:\/\/partners.blackbull.com\/wp-content\/uploads\/2023\/07\/Screenshot_4-3-300x129.png 300w, https:\/\/partners.blackbull.com\/wp-content\/uploads\/2023\/07\/Screenshot_4-3-1024x440.png 1024w, https:\/\/partners.blackbull.com\/wp-content\/uploads\/2023\/07\/Screenshot_4-3-768x330.png 768w, https:\/\/partners.blackbull.com\/wp-content\/uploads\/2023\/07\/Screenshot_4-3-1536x660.png 1536w\" sizes=\"(max-width: 1919px) 100vw, 1919px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fffc5bd elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"fffc5bd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1919\" height=\"786\" src=\"https:\/\/partners.blackbull.com\/wp-content\/uploads\/2023\/07\/Screenshot_5.png\" class=\"attachment-full size-full wp-image-13742\" alt=\"\" srcset=\"https:\/\/partners.blackbull.com\/wp-content\/uploads\/2023\/07\/Screenshot_5.png 1919w, https:\/\/partners.blackbull.com\/wp-content\/uploads\/2023\/07\/Screenshot_5-300x123.png 300w, https:\/\/partners.blackbull.com\/wp-content\/uploads\/2023\/07\/Screenshot_5-1024x419.png 1024w, https:\/\/partners.blackbull.com\/wp-content\/uploads\/2023\/07\/Screenshot_5-768x315.png 768w, https:\/\/partners.blackbull.com\/wp-content\/uploads\/2023\/07\/Screenshot_5-1536x629.png 1536w\" sizes=\"(max-width: 1919px) 100vw, 1919px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3190547 elementor-widget elementor-widget-text-editor\" data-id=\"3190547\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Las p\u00e1ginas de destino son una herramienta poderosa para las campa\u00f1as de marketing digital, ya que est\u00e1n dise\u00f1adas para convertir a los visitantes en clientes o clientes potenciales. Deben estar bien dise\u00f1adas, optimizadas para las conversiones y seguir las mejores pr\u00e1cticas para aumentar las posibilidades de \u00e9xito. <\/p> \n<p>Una de las ventajas de trabajar con BlackBull Partners son las p\u00e1ginas de destino personalizadas de marca compartida. \u00c9stas tienen una alta capacidad de conversi\u00f3n y est\u00e1n adaptadas espec\u00edficamente a tu negocio y al flujo de clientes potenciales. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>P\u00e1ginas de destino de los socios de BlackBull Una p\u00e1gina de aterrizaje es una p\u00e1gina web independiente dise\u00f1ada para convertir a los visitantes en clientes o clientes potenciales. Se diferencia de otras p\u00e1ginas de un sitio web en que tiene una meta u objetivo espec\u00edfico que se espera que el visitante cumpla. Las p\u00e1ginas de [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":0,"parent":1476,"menu_order":5,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"inline_featured_image":false,"footnotes":""},"class_list":["post-17164","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>P\u00e1ginas de destino | BlackBull Partners%.<\/title>\n<meta name=\"description\" content=\"Una p\u00e1gina de aterrizaje es una p\u00e1gina web independiente dise\u00f1ada para convertir a los visitantes en clientes o clientes potenciales. 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